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3 FEST

I was asked to be a part of an all day live art/mural session during 3 Points Brewery 1 year anniversary party. As I was a part of helping brand 3 Points, I knew I wanted to pay homage to the story/idea behind the brewery. 

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Deisgn Breakdown:

  1. The “3” is the logo from 3 Points branding and also takes place of the “E”  in “Three Fest” (What the anniversary party was called).

  2. Triangle for the neighborhood/shape of Pendleton (3 Points location).

  3. Texture lives within the triangle/Pendleton - represents the art community within Pendleton.

  4. The “column” supporting the “3” is the foundation of 3 Points supporting the local community as being a hub for events in the area

  5. The “3” turning into the triangle representing 3 points working with/supporting the neighborhood of Pendleton.
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© GREG D'AMICO 2020